Full Job Description
Join Amazon as a Digital Content Strategist in Idaho Falls!
Are you a passionate content creator with a knack for strategy and a love for digital media? Do you want to be part of a world-renowned company known for innovation and excellence? If so, we’d love to hear from you! Amazon, located in the heart of Idaho Falls, is seeking a talented and driven Digital Content Strategist to join our dynamic marketing team. This role is pivotal for shaping our digital content strategy, enhancing our brand engagement, and supporting overall business goals.
Why Idaho Falls?
Idaho Falls is not only a beautiful place to live but also a fast-growing city that offers a blend of outdoor adventure, cultural experiences, and a thriving business community. With its proximity to natural wonders such as Yellowstone National Park and Teton National Park, as well as a rich local history and community spirit, Idaho Falls provides an ideal habitat for both personal and professional growth.
About Amazon
Amazon is the world’s most customer-centric company, where aspiring builders and creators come together to offer customers the best shopping experience. With relentless innovation at our core, we constantly strive to deliver a seamless, engaging, and efficient experience for our users. We believe in the power of technology to enhance lives globally, and our team in Idaho Falls works hard to contribute to that mission.
Role Overview
As a Digital Content Strategist, you will play a key role in developing and implementing a comprehensive digital content strategy. Your mission will be to attract, engage, and retain customers through compelling content that resonates with our brand values and customer needs. You will collaborate with cross-functional teams to launch innovative campaigns across various digital touchpoints.
Key Responsibilities
- Develop and implement an integrated digital content strategy that is aligned with Amazon’s business objectives and enhances brand awareness.
- Conduct competitive analysis and market research to stay ahead of industry trends and best practices in content marketing.
- Create high-quality, engaging content for various platforms including websites, social media, email campaigns, and blogs.
- Collaborate with design and marketing teams to ensure consistent messaging and branding across all digital assets.
- Analyze performance metrics and derive actionable insights to improve content effectiveness and customer engagement.
- Manage the content calendar and ensure timely delivery of all marketing initiatives and content pieces.
- Stay updated with the latest digital marketing trends and tools to continuously improve our content strategy.
- Oversee SEO optimization initiatives, ensuring content is discoverable and aligned with search trends.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- A minimum of 3-5 years of experience in content marketing, digital marketing, or a related field.
- Strong portfolio showcasing previous digital content work, campaigns, and measurable results.
- Exceptional writing, editing, and content management skills.
- Proficient in using content management systems (CMS), SEO optimization tools, and social media platforms.
- Ability to analyze web analytics and performance data to inform strategy.
- Strong project management skills with the ability to manage multiple projects simultaneously, while meeting deadlines.
- A keen eye for detail and a passion for storytelling through digital media.
Skills & Competencies
- Excellent communication and collaboration skills to work effectively across teams.
- Creative thinker with a results-driven mindset.
- Understanding of digital marketing trends, social media dynamics, and audience engagement strategies.
- Proficient in analytical tools such as Google Analytics, SEMrush, or equivalent.
- Ability to adapt content strategies based on data-driven insights.
Why Work at Amazon?
At Amazon, we pride ourselves on fostering a diverse and inclusive work environment that values innovative thinking and creativity. We offer competitive salaries, comprehensive benefits packages, and opportunities for professional development and growth within the company. Being part of our team means continuous learning, engagement in meaningful projects, and a commitment to making a difference in the lives of our customers.
Benefits Include:
- Health, dental, and vision insurance for you and your family.
- 401(k) with company matching.
- Paid time off and flexible work arrangements to promote work-life balance.
- Education assistance and professional development opportunities.
- Employee discounts on Amazon products and services.
How to Apply
If you are ready to take your career to the next level and join one of the leading companies in the world, please submit your resume and a cover letter highlighting your qualifications and experience as a Digital Content Strategist. Be sure to explain why you are excited about the opportunity to work at Amazon and how you can contribute to our mission of being Earth’s most customer-centric company.
We are excited to meet you and explore the potential of you joining our Amazon team in Idaho Falls!